We’ve recently had some of our clients ask about SEO (Search Engine Optimisation), which is the process of optimising the content, code and traffic of your website in order to attract more visitors – climb the rankings of search engines like Google, and in turn generate more leads for your business.
However, SEO is not the only way you can optimise your website. In fact, ‘optimisation’ in 2014 can cover so much more than that, and SEO is often just a small part of ways to keep your digital presence up-to-date and on the cusp. For example, the performance of your website – particularly now that mobile now holds a critical or even majority stake in your visitor rates – can be the difference between a user staying on your website and them leaving.
With that in mind, what kind of optimisation is more important? Performance? SEO? Copywriting? Accessibility (perhaps your target audience requires stricter adherence to usability and accessibility issues)? Really, when you sit and think about it, optimisation can be a much larger prospect than you may have originally thought.
That’s where Satur9 comes in. We’ll analyse your website, your audience and your goals, and help you make the best choices on optimisation. It could be a larger, on-going plan, or a smaller fix. It could be one or several packages. Either way, by planning a tailored approach to your website optimisation, we’ll help you see the results of our work quickly, letting you concentrate on your business.
Get in touch with us today if you want to discuss.